Grails: When Sneakers Change the Game Season 1
The series profiles entrepreneurs Earl Cooper and Olajuwon Ajanaku, former Morehouse College golf champions who created the lifestyle brand Eastside Golf to promote diversity on the golf course.
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Grails: When Sneakers Change the Game
2022 / NR
The series profiles entrepreneurs Earl Cooper and Olajuwon Ajanaku, former Morehouse College golf champions who created the lifestyle brand Eastside Golf to promote diversity on the golf course.
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Grails: When Sneakers Change the Game Season 1 Full Episode Guide
As Eastside Golf celebrates its latest collaboration with Nike, the founders seek advice on how to build the business while staying true to their values.
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Earl meets with avowed sneakerhead DJ Khaled for advice on how to grow the business; the latest collaboration with Nike is ready for approval.
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Eastside Golf wants to fundamentally change the game of golf with its products, but traditional forces stand in the way of progress.
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Eastside Golf’s first shoe release makes waves in the sneaker community, but Earl and Olajuwon are focused on creating something bigger and better.
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Eastside Golf is tasked with designing its first sneaker, and feels pressure to create something groundbreaking and authentic.
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Two young black entrepreneurs create Eastside Golf to change how the game looks. But disrupting a sport as conservative as golf isn’t going to be easy.
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